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Showing posts from May, 2018

Increase Impression Rates With HTML5 Banners, GIF Banners

At www.bannersmall.com we specialize in web banner design which increases click rates and conversions. And we do this by combining our knowledge of creating visually appealing and interactive ads with optimizing performance (i.e. making ads easier to load). Our services include GIF web banner design and HTML5 web banner design that are compatible with AdRoll and AdWords. The GIF format first appeared in June 1987. The first banner ads in 1994, with the launch of Wired Magazine’s digital content. And it wouldn’t be until more than 25 years later that HTML5 would be officially released in 2014.BannersMall has been operating since 2003. Today GIF and HTML5 are the most prevalently used web banner design formats. Though much has changed since the advent of these types of banners, and banner ad campaigns as a whole, some fundamentals remain true: A banner needs to have a compelling message to attract consumers. The stakes are higher than ever now when competing for consumer’s atte...

11 Tips For Creative Banner Design

The goal of every web banner design is to get targeted messaging in front of a target audience. This is true, no matter the format, whether it’s a static or an animated banner design; GIF or HTML5. Helping customers find solutions and monetizing this interaction is at the heart of every campaign. As is increasing the number of customers engaged with each ad campaign. That’s why we focus on creative banner design at www.bannersmall.com . Here are a few tips for creative banner design that effectively promotes your products. You can use these on static designs, though we recommend animated banner design. Consistent placement of your logo—if you want consumers to know beyond a shadow of doubt that your brand is providing a particular solution, consistently place your logo. Appeal to emotion with your copy – generate an emotional connection (make your audience      laugh or feel sentimental) or sell a promise to improve consumers’ lives. Appeal to emotion ...