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Showing posts from April, 2018

Optimize Your Google AdWords Banner Ads, Optimize Your Results

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There’s no doubt about it – an increasing number of consumers complete their research on purchases they plan to make online. Social media is undeniably a big player in this space as an influencer. But we all know the first thing we do when we want to look something up—we Google it. Which is why Google is also one of the first ad networks that comes to mind when any company launches a banner ad campaign. And it’s also why part of planning a campaign is inevitably considering your AdWords banner design. The Google Display Network reaches 90% of internet users worldwide. Beyond just reach, it allows you to measure your results so you can identify how effectively your campaign is performing and course correct as needed until you achieve the results you want. So, for all these reasons and much more, it is crucial that you follow AdWords banner specifications. The cost of looking the other way is much higher than you would want to pay. It’s not just about a beautiful desi...

Get Click Worthy WithA Unique GIF Banner Design

Trying to figure out how to generate clicks that become conversions? For starters you’ll want to invest in creative and catchy web banner design services. There are too many brands competing for your target audience’s attention to drop the ball on this.   And you’ll want to make sure the types of designs you’re using are the most engaging – like GIF web banner ads. GIF, or Graphic Interchange Format, banners, have been around since 1987 and support 256 colours. And despite what immediately comes to mind when you hear GIF – like the best forms of web humour—they can actually be animated or static. The one thing required for a banner to be considered a GIF banner is that it has the .gif extension. Almost all individuals and organizations will opt for a GIF web banner which is animated. This because the chances of engagement and conversion optimization are much higher with an animated banner. Inanimated GIF web banner designs, the rotating frames of images and te...